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Ferrero, Kellogg and breakfast cereal

Nutella-maker Ferrero to gobble up cereal giant Kellogg for $3.1 billion

The Italian candy company Ferrero plans to buy the American cereal maker Kellogg for $3.1 billion, the companies announced Thursday.

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Ferrero to Buy WK Kellogg in Candy-Meets-Cereal Deal

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Ferrero to take over US breakfast cereal giant Kellogg

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Iconic cereal maker WK Kellogg selling for $3B

Italian chocolate maker Ferrero is buying WK Kellogg Co. in a more than $3 billion deal expected to be finalized before the year is out.

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Italian chocolate giant Ferrero to buy Kellogg's Froot Loops maker

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Breakfast cereal sales declined for decades before Kellogg’s sale to Italian company

U.S. sales of the colorfully packaged morning staple have been in a decades-long decline, a trend back in the spotlight with news that Italian confectioner Ferrero Group plans to purchase the American...

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WK Kellogg, based in Battle Creek, agrees to sale to Ferrero Rocher in $3.1B deal

Just Food on MSN22h

Ferrero reaches for the cereal bowl

Ferrero has once again used M&A to expand into another part of the store – but will it pay off? After The Wall Street Journal and Reuters reported on Wednesday (9 July) Ferrero was nearing an agreement to buy WK Kellogg Co,

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Shares of Froot Loops cereal maker soar 50% after reports of Ferrero acquisition

Shares of WK Kellogg, the cereal maker behind Fruit Loops and Frosted Flakes, skyrocketed 50% after the Wall Street Journal reported Wednesday that Ferrero was nearing acquiring the company for $3 billion.

mlive on MSN2d

Kellogg’s reportedly set to sell 119-year-old cereal company in $3B deal

Kellogg, the maker of such brands as Frosted Flakes, Froot Loops, Rice Krispies and Raisin Bran, began business in 1906 as the Battle Creek Toasted Corn Flake Co., before becoming Kellogg Toasted Corn Flake Co. in 1909.

Kellogg Shares Surge on WSJ Report of Ferrero $3 Billion Takeover Bid

Shares of WK Kellogg soared following a report by The Wall Street Journal that Italian candy maker Ferrero is nearing a $3 billion deal to buy the cereal conglomerate. WK Kellogg stock was up 52%, at $26.53, after hours. Shares closed the market down slightly year-to-date.