Linda Yaccarino Resigns
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Linda Yaccarino is stepping down as CEO of X after two years running the company, she announced today. She was appointed its CEO in the year after Elon Musk bought and renamed the company previously known as Twitter — so far, there is no word on who will replace her.
Yaccarino’s departure caps a tumultuous run atop Elon Musk’s social-media platform and comes after the merger of xAI with X.
Former NBCU ad exec Linda Yaccarino’s tenure at X may have been fairly short — just two years from start to finish — but she did manage to make an impact on the social network’s ad business, new data from ad intelligence firm Guideline shows. Yaccarino will be leaving X in a better position with its advertisers than she found it, it says.
Linda Yaccarino is stepping down as X’s CEO — and leaving the platform once known as Twitter in a worse place than when she started. A day after X users circulated viral screenshots of the company’s Grok chatbot denigrating Jews and declaring itself “MechaHitler,