Apple hasn’t been shy about offering third-party developers ways to boost their visibility in the iOS App Store — paid advertising placements and Apple-generated “feature” articles — but it insists ...

Apple is reportedly experimenting with ways to improve its Mac and iOS App Stores, but right now the company has bigger problems. On Thursday morning, App Store search wasn’t functioning at all. This ...

Google’s new redesign turns the Play Store from a plain app shop into a tailored entertainment and gaming hub that serves up ...

If you prefer your app recommendations to be served by the highest bidder, then you’re in luck. Apple has enabled Search Ads to appear on the front page and related app pages on the App Store. “Apple ...

Apple is inviting developers to "reach customers before they search" using new advertising slots on the App Store. Developers have been able to advertise via the App Store search results since 2016, ...

Apple has confirmed to Macworld that it acquired Chomp, a company that offers an app for searching the iOS App Store in clever ways. The Chomp app for iPhone searches App Store apps. Chomp says that ...

Google Play Store is getting a new "You" tab with a curated feed for your in-app activity and milestones from games.