In Friday acquisition news, Shopify shared today that they've acquired the team from augmented reality startup Primer, which makes an app that lets users visualize what tile, wallpaper or paint will ...

Customers are more likely to purchase items after viewing it in AR, Amazon said. — -- Amazon announced this week that its augmented-reality shopping tool -- which allows users to visualize how an ...

To catalyze more social shopping on its platform, Pinterest debuted its Try On for Home Decor tool, which lets users preview furnishings in their home with augmented reality technology, the social ...

Reju™, the purpose-driven, leading textile-to-textile regeneration company, is using augmented reality (AR) to give Climate ...

As technology becomes an increasingly important part of life for people across the spectrum of age, a new mobile application being developed by researchers at the University of Wisconsin-Madison aims ...

TEL AVIV, Israel--(BUSINESS WIRE)--Today, after nearly three years of development, Sightful™ unveiled Spacetop™: the World’s First Augmented Reality (AR) Laptop. Created by a team of more than 60 ...

Even if you’re not a career technologist, you probably know that Augmented Reality (AR) is quickly becoming one of the most discernible drivers of the world technology economy. Some estimates forecast ...