When a car company takes another car and slaps their own emblem on it instead of making their own design, that's badge engineering. It's often shit. But here are ten exceptions to prove the rule. 10.) ...

Badge engineering is one of those desperate old automotive marketing tricks that rarely worked all that well, but some carmakers still insist on pulling to this day. We asked you for the most flagrant ...

‘Badge engineering’ is a rather flowery term for a practice used by carmakers the world over. It refers to a manufacturer taking another brand’s car and changing little more than a few cursory styling ...