Coca-Cola debuted illustrative QR codes as part of it Coke Studio global music platform, per details shared with Marketing Dive. Coke says it is one of the first brands globally to leverage the unique ...
Innocent Drinks, a beverage brand owned by Coca-Cola that sells juice and smoothies, captured over 25,000 consumer profiles from a recent digital out-of-home (OOH) campaign that leveraged QR codes, ...
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