Learn the key differences between the Consumer Confidence Index and the Michigan Consumer Sentiment Index to understand their impact on spending and economic outlook.

Anyone immersed in the business world has a grasp on how dynamic the market's behavior is when it comes to consuming goods and services. Every year, business owners across the country are forced to ...

It’s increasingly challenging for small businesses to keep up with consumer demands. Pre- and post-pandemic habits have merged, creating new consumer behaviors. I hesitate to call it “the new normal” ...

As we enter the second half of this decade, consumer behavior continues to shift rapidly. There are many factors at play from rising consumer costs to higher digital engagement to an increased demand ...

Retailers best serve customers when they can identify their needs and proactively meet them. That’s why accurately predicting consumer behavior is so important. It might not always be easy — Walmart’s ...