The last place I expected my career as the owner of a barbecue restaurant to take me was in front of the camera. But now, after my Peg Leg Porker team and I have had many appearances on local and ...

Getting customers is great for any business, but the real key to success is retaining them. As I’ve mentioned before, customer retention is among the most important metrics that can make or break your ...

When you group your subscriber list into segments that reflect targetable characteristics, interests, or needs, you can then tailor the content you send so that it's more relevant, timely, and ...

Brien Posey wraps up how to easily set up an e-mail campaign with the customer engagement service from Amazon Web Services. In the first article, I talked about the process of setting up a project and ...