Why do we feel so satisfied when we score a great deal? Behavioral economists say it’s because of the “pain of paying” — the psychological discomfort of spending money. Coupon apps help soften that ...

Capital One Shopping is a browser extension that helps you save money by automatically finding and applying coupon codes at ...

When it comes to ice cream, I am faithfully unfaithful to any single brand, especially if the price is right. Häagen-Dazs—yes. Ben & Jerry’s—sure. Blue Bunny—bring it on. On the belief that no one ...

Last week, I shared some of the secrets behind those great shopping trips you see on TV, where a person cuts a grocery bill from $70 to $6, or $92 to $10, or $98 to $8… (which, incidentally, were all ...

Whether you prefer to shop online or still love taking a trip to the mall, you're probably looking to score the best deals out there. In this economy, every dollar counts -- and using artificial ...

Coupons from major insulin manufacturers will be applied without you having to search for them. Here's what to know. Jessica was a writer on the Wellness team, with a focus on health technology, eye ...