The purpose of an executive summary Common mistakes to avoid The first part of your plan that anybody will see, after the title page and table of contents, is the executive summary. This could be ...

What Are the First Steps for Writing a Business Plan? Here’s how to get started. A business plan is a comprehensive document that outlines a company’s core objectives, strategies for achieving them, ...

A business plan is meant to be a touchstone that you can rely on to remind you of your goals and a living document that can be changed as your business pivots and grows. These concepts aren’t mutually ...

Writing a business plan is an important, if arduous, task. Most investors and financial institutions will ask to see your business plan before providing startup capital. But, for many entrepreneurs, ...

A marketing plan is essential when you’re launching a new business or product. This plan guides your marketing activities, which may include building brand awareness, establishing your competitive ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

This article is published by AllBusiness.com, a partner of TIME. Starting a business is an exciting yet challenging endeavor that requires careful planning and clear direction. Whether you are opening ...

A home business requires a lot of the same preparation as any other business, but you can skip finding an office or retail space. Many, or all, of the products featured on this page are from our ...