Newsjacking, which involves joining conversations on current events by inserting your expert’s commentary into the story, tends to come under fire for being undignified, outdated, tactical, and ...

Heather Kelly is the CEO of Next PR, an award-winning, full-service public relations firm with offices across the U.S. For most of my career, public relations has been synonymous with media relations.

COLORADO SPRINGS, Colo., Dec. 10, 2025 /PRNewswire/ -- Next PR, an award-winning, integrated public relations firm, today announced the results of its 2025 Conscious Capitalism Program, which ...

Get key insights on public relations, agency management, SEO, and success measurement. Discover essential takeaways to enhance your PR program. Staying ahead in public relations requires continuous ...

Jodi Amendola is CEO of Amendola, an award-winning healthcare, health IT and life sciences PR and marketing agency based in Scottsdale, AZ. If you’re a seasoned professional in your industry, you have ...

For the 10th consecutive year, the agency invites mission-driven organizations to apply for its pro bono PR program to support companies that are changing the world COLORADO SPRINGS, Colo., Nov. 5, ...

As law firms look to set themselves apart in an increasingly competitive market, the important role that a strategic public relations program plays in business development can't be overlooked. The ...

Law firms, in our experience, often discover the value of PR when the competition heats up. Faced with the prospect of business slowing or losing market share, leadership concludes that the problem is ...