Your marketing promotion schedule can make or break a successful marketing campaign. You must plan your promotional activities around media schedules and deadlines while paying close attention to what ...

Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as a ...

If you want to engage and interact with current and prospective leads, a promotion is the solution you’ve been looking for. We’ll admit it, we’re a little biased when it comes to promotions as they’re ...

When it comes to your Instagram to-do list, cross-promotion should be near the top. You’re doing great things on Instagram—don’t keep it a secret any longer! Promote your Instagram in email, on ...

A thorough marketing plan consists of both informative and persuasive promotions. Knowing when and how to use informative or persuasive promotional activities is key to creating marketing strategies ...