The UFC has recently secured a monumental $7.7 billion deal with Paramount, setting the stage for significant changes in the combat sports landscape. However, Dana White’s close association with ...

Forbes contributors publish independent expert analyses and insights. Brian Mazique has covered combat sports and video games since 2011.

Paramount, a Skydance Corporation, and TKO Group Holdings, Inc., today announced a seven-year media rights agreement in which Paramount will become the exclusive home of all UFC events in the U.S.