American Conference media days are in the books and the season is about a month away. Here's what to know about each of ...

On Monday, the league formerly known as the American Athletic Conference rebranded itself as, The American Conference ...

Pernetti said that during one of his first meetings with league presidents about a rebrand, he typed “AAC” into a browser and ...

The AAC was often confused in search engines queries with the ACC. It will now simply be called the American Conference and ...

The American Conference dumps Athletic from long-held name, announces new eagle mascot with rebranding ahead of 2025-26 ...

After the past few years of conference realignment and expansion, some leagues are barely recognizable. The American Athletic ...

The 15-team football conference also on Monday unveiled a new slogan — “Built To Rise” — and introduced Soar the Eagle as a ...

The American Athletic Conference announced a rebrand Monday that sees the conference drop "Athletic" from its official name.

The American Athletic Conference has changed its name to The American Conference, or simply The American, as part of a ...

The American Athletic Conference has announced a major rebrand that includes a new mascot. On Monday, the American Athletic Conference announced that its ...

In the last two years, just about everything that could have gone wrong for the old Big East -- relaunched Monday as the American Athletic Conference -- did exactly that. Once the Big East turned ...

With the 2020 non-conference schedule mostly wiped away due to the pandemic, what was a two-division and 12-team conference in 2019 went only 6-13 in the regular season against the Power Five ...