Forbes contributors publish independent expert analyses and insights. Bryce Hoffman writes about leadership, strategy, and decision making. The availability heuristic (or availability bias) refers to ...

Overly optimistic availability assumptions are contributing to a clear discrepancy between modelled PV output forecasts and reality. Image: SeaBrook Solar. PV system modelling relies on a standard ...

To accurately measure system availability, you must monitor all components for outages, then calculate end-to-end availability. Here's a step-by-step guide to these availability calculations. To ...

Availability bias can turn arguments into fights. Source: Photo by Eric Ward on Unsplash Availability bias, or the availability heuristic, tells us that the thing we can recall the quickest during an ...

Mike Maynard is the CEO at Napier, a marketing agency for B2B technology firms that accelerates the customer journey for prospects. One of the primary aims of any marketing strategy is to enhance ...

Jason Fernando is a professional investor and writer who enjoys tackling and communicating complex business and financial problems. Katie Miller is a consumer financial services expert. She worked for ...

The IT industry is awash with credible metrics that are used to measure performance, efficiency, resiliency and a load of other important infrastructure characteristics that are routinely used and ...

An inherent principle of publication is that others should be able to replicate and build upon the authors' published claims. A condition of publication in a Nature Portfolio journal is that authors ...

It’s time to recognise attention not just as a metric, but as a structural condition of modern advertising, one that has been extensively validated against business outcomes. In today’s media ...