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Ferrero, Kellogg and Battle Creek

Italy's Ferrero to buy Kellogg for $3.1 billion, but regional HQ to stay in Battle Creek

The transaction marks the end of Battle Creek's run as a quintessential company town in Michigan, where the name "Kellogg" graces almost everything.

USA TODAY · 1d

WK Kellogg, based in Battle Creek, agrees to sale to Ferrero Rocher in $3.1B deal

WK Kellogg, the Battle Creek-based maker of cereals, agreed to the sale as the company has struggled with weakening consumer demand due to inflation.

NJBIZ · 3h

Ferrero to acquire cereal giant WK Kellogg for $3.1B

Ferrero will acquire WK Kellogg in a $3.1B deal, adding top cereal brands like Frosted Flakes and Special K to its growing portfolio.

Kellogg, Breakfast cereal

The Associated Press on MSN · 15m

Breakfast cereal sales declined for decades before Kellogg's sale to Italian company

Concerns about food processing and sugar intake have been factors in dimming some people's enthusiasm for ready-to-eat cereal.

mlive on MSN · 21h

Kellogg sold to Italian candy company: How leaders are responding in the ‘Cereal City’

WK Kellogg Co’s headquarters is in Battle Creek. After the transaction closes, Battle Creek will remain a core location for the company and will be Ferrero’s headquarters for North America cereal, a news release from WK Kellogg states.

BBC · 1d

Ferrero to take over US breakfast cereal giant Kellogg

Italian chocolate giant Ferrero is taking over one of America's oldest breakfast cereal companies, buying the maker of Kellogg's Corn Flakes for $3.1bn (£2.3bn). Ferrero said it planned to invest and expand WK Kellogg's "iconic" brands,

WWMT on MSN3m

Community reacts to potential sale of WK Kellogg, a staple in Battle Creek's identity

Vassallo is disappointed in the potential sale, telling News Channel 3 that WK Kellogg is a longtime staple in town, and is what the "cereal city" was built off of. "I remember the stories of the ...

mlive on MSN1d

Nutella maker to buy Kellogg for $3.1B, hints at future in Battle Creek

The Kellogg cereal business, an iconic Michigan brand, is being sold to Ferrero, an Italian chocolate and sweets company.

1don MSN

REPORT: Nutella parent company to buy Kellogg’s

BATTLE CREEK, Mich. (WILX) - Ferrero Rocher, the Italian candy company and Nutella owner, is close to purchasing Michigan ...

WWMT on MSN8h

Fatal crash claims life of Battle Creek man in Marshall Township

A two-vehicle crash claimed the life of a Battle Creek man in Marshall Township early Thursday morning. At around 6:20 a.m., ...

2don MSN

Battle Creek bus riders: Expect detours on part of Michigan Avenue this week

A temporary road closure will affect a section of Michigan Avenue in downtown Battle Creek on Thursday, July 10, and Friday, ...

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