When Sharon Price John became CEO of the beloved Build-A-Bear Workshop in 2013, she stepped into a company in decline. Still, she recognized the enormous fountain of untapped potential. The plush ...
It's almost woven into American culture: You take your kid to Build-A-Bear at least one time in their life, to build their very own custom bear to love on. According to Yahoo News, Build-A-Bear rolled ...
Build-a-Bear Workshop released a cute Yamper plush bundle for Pokemon fans. The plush costs $65 and includes a plush, cape, bandana, and a 5-in-1 sound chip. Build-a-Bear has a history of making ...
Build-A-Bear shares are up by a third over the past 12 months, valuing the company at almost $500 million. CEO Sharon Price John credits nostalgia and targeted marketing for its sales growth. Gen Z ...