Nike doesn’t own the trademark for “Total90,” which is the name of a line of its soccer shoes, but a federal judge has denied ...

Kieran Brown tests out Nike’s Elastico Superfly 4 shoes specifically for street soccer play. Cher Scores Near-Complete ...

Day after day, week after week, we are absolutely blown away by Nike’s new releases and sales on footwear. It’s as if they ...

No one does elevated minimalism better than the Row. The brand’s pieces rarely go on sale, but right now, its chic Moveo ...

Some brands never fully fade, especially in industries in which nostalgia and cultural memory keep the brand alive long after a product line takes ...

A look at LeBron, Ronaldo, Messi, and the billion dollar athlete deals that reshaped global sports marketing and brand power.

After his 12-year partnership with Under Armour ended Curry's shoe choices have paid tribute to the likes of Michael Jordan ...

JD Sports Fashion forecasts annual profit at the lower end of market expectations, citing weak economic indicators. Despite a ...

England are always looking at ways they can gain an advantage for their players as prepare to try to win the World Cup and now they have turned to fluorescent red 'mind-altering' shoes as tool to help ...

Shedeur Sanders arrived to the Cleveland Browns game in style, donning an all black outfit and his dad's signature Nike shoes ...

LPGA expects its broadcasts to be of higher quality next year, and will utilize Golf Channel and CNBC to be carried live.

It’s the Bay Area. Marcus Thompson II has an ode to the Bay’s women’s sports scene that is a must-read. “The Bay doesn’t just support women’s sports, it centers them,” he writes. “It elevates them. It ...