CBO: Pricing, Features, and Integration in 2026
CBO: Pricing, Features, and Integration in 2026
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1K views · 18 reactions | When should we use CBO (Campaign Budget Optimization or Advantage Campaign Budget)? CBO is mainly dead now because the primary use in the past involved multiple ad sets by audience. That's no longer relevant due to audience expansion. But, you may instead use it to promote multiple products. | Jon Loomer Digital | Facebook
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9.5K views · 25 shares | Does Facebook’s Campaign Budget Optimisation actually drive better results? Savannah puts CBO vs ad set budgets to the test and shared the results live on the Affiliate World Asia stage. Find out what won.  | Affiliate World Conferences | Facebook
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At #AWasia, Tim Burd shared insights about Facebook and tips on CBO with Benjamin Yong. 🎙️ "For campaign budgeting optimisation, CBO, how would you recommend people to test this method?" Tim's advice: ✔️ Test it with 5-10 ad sets. No higher than ten. ✔️ Make sure you have a decent-sized budget. Ideally for 10-20 conversions per day total across the campaign. ✔️ Set up some automated rules. Sometimes Facebook will spend too much on a bad ad set when you have a good ad set it could spend it on. �
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At #AWasia, Tim Burd shared insights about Facebook and tips …
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